5 tips for getting customers to stay loyal to your brand

I make no apologies for using the well-used analogy of comparing a brand’s relationship with its customers to that of a budding romance between two lovers. It’s a cliché, but it’s painfully accurate. Although I admit I’ve never actually scratched the name of my supermarket brand all over my school desk, or doodled the logo […]

What Is Strategic Marketing?

What Is Strategic Marketing? Webster’s defines strategy as both a method and a skill to achieve a goal.  At PIVIT, we define it as a clear choice about how to compete.  Strategic marketing is thus an intentional, planned approach to promoting your brand. The 3 P’s Of Your Brand Before you can be effective in […]

Who is Pivit Marketing?